Real Estate
Solutions
Find In-Market Home Buyers
and Sellers with AI-Powered
Campaign Targeting
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VisitIQ helps residential real estate agents identify active home buyers and sellers, track their online research activity, and activate targeted marketing campaigns that generate both home sales and new listings.
Identify Anonymous Website Traffic
Your real estate website gets plenty of visitors browsing property listings, but most leave without filling out a contact form or requesting a showing. VisitIQ unmasks anonymous website visitors, revealing insights like demographics, buying preferences and online browsing behavior. Whether they’re first-time homebuyers, empty nesters looking to downsize or investors searching for rentals, agents can now engage before home buyers turn to another agency.
Develop an Ideal Customer Profile
Not all real estate buyers are the same, and understanding who the best prospects are helps focus marketing efforts. VisitIQ analyzes demographic data, digital search history and engagement history to develop a data-driven Ideal Customer Profile (ICP). Whether you specialize in luxury homes, suburban family properties or urban condos, VisitIQ ensures you focus on the most valuable buyers for your market.
Create Lookalike Audiences
Once you know what your best buyers look like, VisitIQ helps you find more just like them. Our AI-powered solution builds lookalike audiences based on your past buyers, website visitors and high-intent prospects. Whether you’re looking for young professionals searching for starter homes or retirees exploring active adult communities, our platform helps you expand reach to new, highly qualified leads.
Find Buyers Ready to Purchase
Real estate transactions are all about timing—you need to reach buyers when they’re actively searching for a property. The VisitIQ platform tracks real-time purchase intent signals such as online digital activity, website visits and ads interacted with. When someone in your market is showing high buying intent, you’ll be able to deliver the right message at the perfect moment.
Target Based on Location and Travel Patterns
Where people live, work and travel can indicate their next move. The VisitIQ geo-intelligence technology allows you to target potential buyers based on neighborhood visits, relocation trends, commuting patterns and even recent open houses visited. Our AI helps you deliver hyper-relevant marketing campaigns that drive engagement and lead generation with a high probability of success.
Activate Campaigns Seamlessly
The VisitIQ platform integrates directly with your own ad networks, social media platforms, email marketing tools and programmatic ad partners. Whether you want to retarget listing viewers with Facebook and Instagram ads, send personalized email content or put customized pay-per-click ads in front of high-intent buyers, VisitIQ will ensure your marketing is automated, data-driven, and optimized for lead conversion.
Leverage Data-Driven Marketing Analytics
How do you know if your real estate marketing efforts are working? The VisitIQ AI-powered analytics provide real-time insight into campaign performance, buyer engagement, and lead conversions. Track which properties generate the most interest, which campaigns drive the most inquiries, and where to adjust your strategy for maximum ROI. With predictive analytics, you can even anticipate market trends and adjust marketing accordingly.