Add Real-Time
Proximity Filtering

Precisely Target Marketing Efforts Based On
Offline Behaviors, Movement Signals
and Lifestyle Patterns

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Why Use Geo-Location Data?

Precision Targeting Based on Real-World Behavior

Geo-location history data reveals where people shop, dine, travel, and spend their time, allowing marketers to target audiences based on actual behaviors rather than just online activity.

Identification of High-Intent Shoppers

By tracking location patterns, marketers can identify consumers who have recently visited competitor stores, car dealerships, home improvement centers, or other relevant locations, signaling strong purchase intent.

Hyper-Localized Advertising

Location history enables geo-fencing and proximity-based marketing, meaning brands can send special promotions or ads when consumers are near a physical store or relevant location.

Competitive Conquest

Geo data allows brands to target consumers who visit competitors—which is key for marketers of infrequently purchased, medium to high priced goods like appliances, consumer electronics and automobiles.

Personalized Messaging

Consumer movement patterns can reveal valuable lifestyle insights related to family status, pet ownership, work routines, nutrition requirements and fitness commitments.